Jan 17, 2018
MINI YOURS CUSTOMISED.
FROM THE ORIGINAL TO THE PERSONALISED.
MINI reaches a new level with the arrival of MINI Yours Customised to offer its customers the opportunity of providing selected upgrade products with a design they have selected themselves. They can then transform their own vehicle into a personally styled customised special. The innovative package will become available during the course of 2018 however is yet to be confirmed for the Australian market.
The MINI Yours Customised product range will include the indicator inlays known as side scuttles, trims for the passenger side in the interior, LED door sills and LED door projectors. Customers can select, design and order the upgrade parts available in the product range of MINI Yours Customised at the new Online Shop (www.yours-customised.mini) specially developed for the new package. The individualised products will then be manufactured using innovative production procedures such as 3D printing and laser lettering. The advanced production process permits precise implementation of customer’s wishes. The individually designed products will be delivered within the space of just a few weeks. The parts have been designed so that they can be integrated in the vehicle by the customer or by the participating MINI service partner. The customer can do this more than once. This ensures that if the vehicle is sold later the individualised components can be exchanged.